Mobile Marketing, Mobile Campaigns


Launch your Mobile Campaign within minutes




Marketing campaigns are rapidly finding their way to mobile phones around the world thanks to recent technology advancements. Now, launching a mobile campaign via text message or SMS is very easy using a Short Code.

Here are some examples of mobile campaigns:
  • Text to Vote: American Idol is probably the best known example of Text-to-Vote, whereby which each user can vote for their favorite artist via their cell phone.
  • Text to Win: Users enter contests or sweepstakes to win prizes.
  • Click to Call: Users place an outgoing call to the content provider or advertiser.
  • Click to order brochures: Users receive marketing materials by supplying their postal addresses.
  • Click to receive mobile coupons: Users apply for mobile coupons that provide access to an event or discounts to restaurants and stores.
  • Click to buy: Users make a purchase which may include some form of mobile or credit card payment.
  • Click to download content: Users download content, including games, logos, wallpapers, ringtones, onto their handsets sometimes in exchange for registering and providing personal information (opt-in for a program), viewing advertising, participating in a survey, or for payment.
  • Click to enter branded mobile websites: Users click a banner to get connected to a campaign-specific mobile website.
  • Click to forward content: Users forward relevant content to friend, creating a viral campaign effect.

Mobile campaigns can also be integrated into existing Customer Relationship Management systems (CRMs.) From a single interface, you can use your existing database and list of contacts to run, gather customer intelligence, and measure the effectiveness of your mobile campaigns.

You can set up any campaign via SMS, email or voice within minutes using CellTrust's intelligent, rules-based Campaign Module. Easily define auto-response rules, organize groups, integrate with third party applications, and much more. Experience CellTrust's multi-featured Campaign Module to learn more.