Mobile Marketing Solution

CellTrust^® Text Message Marketing

The mobile market offers an exciting and interactive channel that engages nearly everyone in the country. Mobile phones are considered standard equipment by almost 100% of the adult population in the U.S. Through millions of mobile phones, consumers exchange more than 5 billion text messages per day, which puts SMS ahead of the pack when it comes to delivering the most effective and interactive marketing programs. Text message marketing can be easily targeted to reach a specific audience based on geography, consumer habits, or other demographics. In addition to developing a prized one-to-one relationship with consumers, mobile advertising:

• Builds brand awareness
• Increases sales through unique offers
• Drives interest in promotions and specials
• Enhances customer interaction
• Increases customer acquisition and loyalty

Through the use of Short Codes, mobile marketing is changing the way consumers search, shop, and interact with your business. Much of today's mobile media is both location and context-aware. Using SMS, consumers are researching their next purchase, requesting product information or special discounts, and finding store locations. They're "opting in" to receive coupons, special offers, and other product related information, as well as sharing those positive experiences with their friends and colleagues.

Why Choose CellTrust?

• Global coverage across hundreds of carriers
• Compliant with all MMA guidelines
• Professional short code team manages entire process
• Short code certified by the MMA
• Lowest Pricing with low initial commitments
• Attractive reseller pricing
• Best throughput capacity
• One-on-one service with experienced CellTrust representative

Businesses are using mobile marketing as part of multi-pronged campaigns (e.g. TV, online, print, and text messaging) to raise product awareness and actively engage on-the-go consumers with their brand promise and key messages Such campaigns enhance the shopping experience. Mobile marketing programs can be tailored to fit the audience, the event, and the specific message.

Mobile sweepstakes, polls, and surveys have been used by businesses to acquire new customers, assess brand performance, and foster customer loyalty. Your customers can also "opt-in" for future campaigns or communications, which lets you stay in constant contact with your database.

The mobile channel has proven to be one of the most significant in terms of market intelligence and customer behavior profiling. CellTrust SMS Gateway provides a definitive baseline for benchmarking campaign reach and effectiveness with useful, relevant reporting.

Mobile marketing has taken off in ways that were not foreseen 10 years ago. More and more marketing dollars are being directed toward harnessing the unique characteristics and power of the mobile channel. Let CellTrust show you how to get the highest ROI by using the convenience and efficiency of text message marketing. Talk to your CellTrust representative for more information and to start your free mobile marketing trial today!

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